Capital One direct mail piece i created. The cardboard backing inside would be plastic or wood, so the spoon wouldn't go all soggy like it would if i kept it as board.
Took this to the final crit and it was suggested i create some sort of support for the packages to go on, this way i could control how the audience receives my designs.
i created this typeface to use in my Neuroscience book, the letter forms illustrate the Hermann grid, an optical illusion where u can see dots in between the squares.
Neuroscience is the study of the brain and nervous system. I have been looking into finding interesting aspects of this area to include into my booklet. I don't want a boring booklet that will send my audience to sleep so i amon the hunt for interesting topics that are still factual but will enlighten my audience of teens and above into the less known areas of neuroscience and how it is applied as a subject to our everyday lives etc...
I am in my second year on a BA Graphic Design degree at Leeds College of Art and Design.
A lot of things interest me and inspire me and i hope this blog gives people an insight into my thoughts about design.
I'll be posting about things i like,and that i find inspiring but also things that are relevant to aiding my current briefs